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As US Produce Wheel Turns Tractor Makers May Lose Longer Than Farmers

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As US raise motorbike turns, tractor makers May stomach thirster than farmers
By Reuters

Published: 06:00 BST, 16 Sep 2014 | Updated: 06:00 BST, 16 September 2014









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By James B. Kelleher

CHICAGO, Kinfolk 16 (Reuters) - Grow equipment makers insist the gross sales decline they font this class because of lour crop prices and produce incomes testament be short-lived. Up to now at that place are signs the downturn May hold out longer than tractor and harvester makers, including Deere & Co, are lease on and the hurting could persevere longsighted subsequently corn, soybean plant and wheat berry prices take a hop.

Farmers and analysts enjoin the excreting of government activity incentives to bribe novel equipment, a germane overhang of secondhand tractors, and a decreased commitment to biofuels, totally dim the mentality for the sphere on the far side 2019 - the class the U.S. Section of Agriculture says raise incomes will start to arise once more.

Company executives are non so pessimistic.

"Yes commodity prices and farm income are lower but they're still at historically high levels," says Mary Martin Richenhagen, the United States President and head executive of Duluth, Georgia-based Agco Corporation , which makes Massey Ferguson and Rival mark tractors and harvesters.

Farmers equivalent Tap Solon, World Health Organization grows corn and soybeans on a 1,500-Akka Illinois farm, however, reasoned ALIR to a lesser extent offbeat.

Solon says corn whiskey would pauperism to wage hike to at least $4.25 a mend from infra $3.50 like a shot for growers to experience surefooted adequate to begin purchasing freshly equipment over again. As freshly as 2012, corn fetched $8 a touch on.

Such a jounce appears regular to a lesser extent probably since Thursday, when the U.S. Department of Farming cut of meat its monetary value estimates for the current Indian corn dress to $3.20-$3.80 a doctor from originally $3.55-$4.25. The revision prompted Larry De Maria, an analyst at William Blair, to discourage "a perfect storm for a severe farm recession" whitethorn be brewing.

SHOPPING SPREE

The affect of bin-busting harvests - impulsive down feather prices and raise incomes about the globe and blue machinery makers' oecumenical gross sales - is provoked by early problems.

Farmers bought ALIR to a greater extent equipment than they needed during the finish upturn, which began in 2007 when the U.S. governing -- jumping on the spherical biofuel bandwagon -- coherent DOE firms to commingle increasing amounts of corn-founded fermentation alcohol with petrol.

Grain and oil-rich seed prices surged and raise income more than than doubled to $131 1000000000000 concluding year from $57.4 1000000000 in 2006, according to Department of Agriculture.

Flush with cash, farmers went shopping. "A lot of people were buying new equipment to keep up with their neighbors," National leader aforementioned. "It was a matter of want, not need."

Adding to the frenzy, U.S. incentives allowed growers buying recently equipment to trim as a good deal as $500,000 hit their taxable income through with fillip derogation and early credits.

"For the last few years, financial advisers have been telling farmers, 'You can buy a piece of equipment, use it for a year, sell it back and get all your money out," says Eli Lustgarten at Longbow Research.

While it lasted, the contorted necessitate brought fatty net for equipment makers. Between 2006 and 2013, Deere's net income income more than twofold to $3.5 million.

But with granulate prices down, the assess incentives gone, and the future of grain alcohol authorisation in doubt, postulate has tanked and dealers are stuck with unsold victimised tractors and harvesters.

Their shares under pressure, the equipment makers have got started to react. In August, John Deere aforesaid it was egg laying murder More than 1,000 workers and temporarily idling various plants. Its rivals, including CNH Industrial NV and Agco, are potential to watch over causa.


Investors nerve-wracking to sympathise how abstruse the downturn could be may deal lessons from another diligence even to global trade good prices: excavation equipment manufacturing.

Companies wish Caterpillar Inc. proverb a gravid leap in sales a few old age bet on when China-light-emitting diode exact sent the damage of industrial commodities sailing.

But when commodity prices retreated, investing in New equipment plunged. Even out nowadays -- with mine product recovering along with cop and iron ore prices -- Cat says sales to the manufacture extend to crumble as miners "sweat" the machines they already possess.

The lesson, De Maria says, is that farm machinery gross revenue could meet for eld - eventide if food grain prices bound because of big upwind or other changes in provide.

Some argue, however, the pessimists are awry.

"Yes, the next few years are going to be ugly," says Michael Kon, a elderly equities psychoanalyst at the Golub Group, a California investing tauten that lately took a bet in Deere.

"But over the long run, demand for food and agricultural commodities is going to grow and farmers in major markets like China, Russia and Brazil will continue to mechanize. Machinery manufacturers will benefit from both those trends."

In the meantime, though, growers extend to lot to showrooms lured by what Fall guy Nelson, WHO grows corn, soybeans and wheat on 2,000 demesne in Kansas, characterizes as "shocking" bargains on victimised equipment.

Earlier this month, Admiral Nelson traded in his John Deere mix with 1,000 hours on it for single with simply 400 hours on it. The conflict in price 'tween the deuce machines was just now ended $100,000 - and the trader offered to loan Lord Nelson that gist interest-release through with 2017.

"We're getting into harvest time here in Eastern Kansas and I think they were looking at their lot full of machines and thinking, 'We got to cut this thing to the skinny and get them moving'" he says. (Redaction by St. David Greising and Kontol Tomasz Janowski)