How to Add a Goal in Google Analytics

Adding a goal in Google Analytics is a great way to measure the effectiveness of your website and to track the behavior of your website visitors. Here's how to add a goal in Google Analytics:

Step 1: Sign in to your Google Analytics account and select the website for which you want to add a goal.

Step 2: Click on the "Admin" tab at the bottom left-hand corner of the screen.

Step 3: Under the "View" column, click on "Goals".

Step 4: Click on the "+ New Goal" button.

Step 5: You will see a list of goal templates to choose from. You can choose a template or create a custom goal by selecting "Custom" and then "Continue".

Step 6: Give your goal a name that is easy to remember and understand.

Step 7: Choose the type of goal you want to create. There are four types of goals:

- Destination: This goal tracks when a visitor reaches a specific page on your website, such as a thank-you page after a purchase or a sign-up confirmation page. - Duration: This goal tracks how long a visitor stays on your website. - Pages/Screens per Session: This goal tracks how many pages a visitor views during a single session. - Event: This goal tracks specific actions that a visitor takes on your website, such as clicking on a button or filling out a form.

Step 8: Fill in the required fields for your goal type. For example, if you choose a destination goal, you'll need to enter the URL of the page you want to track.

Step 9: Set a goal value (optional). This is the amount of money that you believe a conversion is worth to your business.

Step 10: Click "Save" and you're done! Your new goal will now be listed under the "Goals" section for your website. You can monitor its progress and see how it affects your website's performance over time.